Job Description
Description Position at Leman Manhattan Preparatory School
Lman is seeking a Digital & Social Marketing Manager to lead content creation and social media strategy that enhances the school's reputation, visibility and enrollment. You'll serve as the school's primary creator, producing digital content for internal and external audiences that helps the school reach its engagement and enrollment goals.
This is a full-time, 12-month position that reports to the Head of Communications & Enrollment Management and is part of a dynamic team of communications, marketing and admissions professionals.
Key Responsibilities:
- Create a content strategy and calendar that highlights Lman's academic program, outcomes, and community spirit
- Drive enrollment through differentiated digital content and campaigns that provide prospective families with opportunities to engage with Lman
- Serve as the school's primary photographer, videographer, designer and producer
- Post regularly to all school social media channels, monitor engagement levels, comments and analytics
- Design marketing materials including email blasts, newsletters, digital ads, flyers, and brochures
- Oversee the school website, leading content updates and enhancements and using analytics to drive strategy
- Partner closely with Admissions to develop content and communications for prospective families that increase their interest in Lman
- Maintain archive of school creative assets and respond to requests for content as needed
Required Qualifications:
- 5+ years of experience in digital and social marketing
- Proven track record of managing social media platforms and digital campaigns; knowledge of Sprout Social, Hootsuite
- Experience representing brands and managing content on social platforms including Instagram, TikTok, Facebook, YouTube, Vimeo, and LinkedIn
- Exceptional writing, editing and proofreading skills
- Skilled in utilizing iPhone to generate photo and video content
- Knowledge of Adobe Creative Suite, Canva, and Final Cut Pro
- Responsive, flexible, strong collaborator
- Ability to juggle multiple priorities and meet deadlines
- Able to attend evening and weekend school events as needed
About Lman:
Lman Manhattan Preparatory School was established in 2005 to bring a new vision to PK-12 education, defined by internationalism and personalized learning. As the school celebrates its 20th anniversary this year, Lman is recognized for exceptional academic outcomes, teaching excellence, and international diversity with a genuine warmth and strength of community.
Nestled in the heart of New York's most historic neighborhood, the Financial District, Lman enrolls approximately 700 students from age 12 months through 12th grade and is NYC's only high school boarding program. As an International Baccalaureate World School, Lman offers rigorous academics in a diverse and inclusive setting representing 100+ nationalities.
Lman offers an attractive benefits program including health, dental, vision, retirement and tuition remission, as well as generous PTO including holidays, school breaks, and additional vacation and personal days. Our dedicated faculty and staff, unparalleled facilities, daily chef-prepared lunch, fitness center and pools, and comprehensive benefits package make Lman an engaging and rewarding place to find community and build a career.
To Apply:
Send resume and cover letter to Paige Murphy, Head of Communications & Enrollment Management at [email protected].
Job Tags
Holiday work, Full time, Flexible hours, Weekend work, Afternoon shift,